Electric Entertainment was looking for a professional channel origination and management platform which could deliver operational flexibility and high quality service, combined with intuitive easy to use design enabling self-service. Electric team did not have previous experience in launching and managing linear channel workflow and utilised Veset support team’s extensive knowledge and experience to navigate linear television space and integrate NImbus into broader workflow especially on the distribution side (including output setup / configuration and testing with various OTT platforms).
At the same time it wanted to avoid long term commitments, investment in technology and engineering personnel historically required by a 24/7 linear channel operations.
Electric Entertainment is using Veset Nimbus platform for scheduling ElectricNOW channel and 100% cloud-based setup in AWS.