August 27, 2010
Tarima TV launches its latin concert channel using Veset Nimbus channel origination platform as Veset expands its presence in the US. Tarima is the first latin concert channel in the US with a focus on bringing the concert experience into the hands of the Hispanic population in the United States. It is the only 24-hour spanish language concert channel gathering the best in the different latin genres and currently reaching over 3.5 million households across the US.
Veset was selected by Tarima TV as its cloud playout provider for the launch of its music channel in the US. Tarima was looking for a self-service cloud based playout solution that runs on AWS and does not require any upfront investment into hardware and/or traditional broadcast engineering support. Veset Nimbus is a professional channel origination platform that natively runs on AWS and was designed specifically for the cloud to utilise flexibility and scalability of the cloud infrastructure. Those features combined with Nimbus’ intuitive user interface and operational controls made it a natural choice for Tarima.
Initially Tarima’s channel is available through Optimum and Suddenlink (both cable-operators subsidiaries of Altice USA) , Altice Dominican Republic, covering the Caribbean island, and via CDN in Latin America. Tarima is looking to expand its presence reaching Hispanic audiences across the United States and across Latin American countries.
Freddy Arias, Tarima’s Digital Media Executive, said:
Tarima’s Nimbus playout runs in AWS and they use AWS MediaConnect and Amazon CloudFront as part of their channel distribution workflow.